Greeting cards featuring two pictogram designs, one of taiyaki (a fish-shaped cake filled with sweet red bean paste), and another of a cherry blossom, a widely recognized symbol of spring in Japan.
These postcards are produced in partnership with Nippon Design Center–a global design agency supporting the development of the Japanese economy through design–for the exhibition Pictograms: Iconic Japanese Designs. The exhibition explores Japan’s significant role in shaping this visual language, from the 1964 Tokyo Olympic Games to the global rise of emoji.
In 2019, Nippon Design Center launched the project Experience Japan Pictograms, designed to enhance the experience of international visitors through a comprehensive visual communication system comprising over 600 country-specific symbols.
There are seven pictogram designs for the postcards: Mount Fuji, sushi, ramen, onigiri, hanami (a popular spring event in Japan where people gather under blossoming trees to enjoy a party and appreciate the seasonal flowers), sumo, and kabuki.
Size : 15.2 x 10.2cm
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