今治タオル
A well-designed cotton towel with excellent softness from Ehime Prefecture.
Made in Imabari, Ehime Prefecture, this slim, lightweight towel boasts unrivaled softness, achieved through the careful selection of cotton and its low-chemical processing. The towel is designed for excellent functionality, with superb water absorbency and fast drying capabilities. These qualities are achieved through expert understanding of the cotton yarns and their properties, as well as the high purity of the local water used during manufacturing. From preparing the materials through to weaving, the processes are looked after with meticulous attention to detail.
The Kansai region includes the second-most populated metropolitan area in Japan with its largest city Osaka. Kyoto and Nara, two of Japan’s former capital cities, are home to important temples and shrines and strongholds of intangible cultural heritage, such as the Kyoto textile weaving skills of Nishijin.
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